Welcome, Here you'll be able to start new "offer campaigns."
Marketing: The Secret Sauce to Business Success (Without the Headache)
Let’s be real...marketing is essential if you want your business to thrive. The businesses that truly nail their marketing strategies enjoy smoother operations, more customers, and fewer "Where did everyone go?" moments.
But here’s the thing...marketing can feel like a confusing mess of jargon and to-do lists that never end. Campaigns, promotions, funnels, engagement… it’s enough to make anyone’s head spin. Take the classic marketing campaign vs. one-off promotion debate, do you know the difference? If not, no worries! Let’s break it down (without the corporate mumbo-jumbo).
Marketing Campaign vs. One-Off Promotion: What’s the Deal?
Think of a marketing campaign as the big-picture game plan. A strategic, long-term effort designed to increase awareness and drive sales over time. It’s like planting a garden. You nurture it, water it, and over time, you get a beautiful, thriving business (or at least some solid leads).
On the other hand, a One-off promotion is more like a flash sale or a quick discount. A short, focused effort to boost business in the moment. If your shop is quiet on a Tuesday and you slap up a "20% off today only" sign, that’s a promotion. It's fast, effective, but not part of a grand master plan.
The Official Definition (Because We Should Probably Sound Professional Too)
According to businessdictionary.com, a marketing campaign is:
"The efforts of a company or a third-party marketing company to increase awareness for a particular product or service, or to increase consumer awareness of a business or organization. A marketing campaign has a limited duration."
Meanwhile, a marketing promotion is that short-term push. Like running a one-time discount during a slow period to bring in quick sales.
Which One Do You Need?
If you want long-term growth, brand awareness, and consistent revenue? Go for a campaign.
If you just need a quick boost in sales? A one-off promotion will do the trick.
Let’s break it down in a way that makes sense.
Think about the four seasons - Summer, Fall, Winter, and Spring. Each one comes with its own holidays, traditions, and weather-related events. You probably already use some of these to plan your marketing—like holiday sales, back-to-school specials, or summer promotions.
Or maybe you’ve just launched a new product or service and want to keep it in the spotlight for the next few months. That’s where a strategic marketing plan comes in. Helping you promote at the right time, in the right way.
Some Examples
Examples Of Offers On
$ave-Every-Day "Checks"
A few ideas: BOGO Specials % Off Monthly Special
Picture Of The Product While Supplies Last The First 100 Customers Upsell Special Free Shipping / Delivery Free Gift with Purchase Holiday Promotion Seasonal Promotion Free Samples Birthday Gift
Anything You Want
You Describe It...We'll Design It
Either way, it doesn’t have to be overwhelming. You just need to pick the right approach for your business. Now, let's get started on your next successful marketing project!
✅ Run Up To 2 Different Ads Per Month!
✅ Run Your Offer/s In 1, 2 or 3 Different Categories
✅ You Give Us The Details...We Design It.
✅ FREE For 3 Months To Evaluate The Possibilities.
Send the details of your NEXT OFFER to be listed on this website to Charlie@elywholesale.com make sure you do this at least 5 days before you want your "offer" to go live.
Anything You Want
You Describe It...We'll Design It
Even though the following are 90% Food & Drink
related, (Bar & Restaurant Promo Ideas) Lots of other reasons for EVERY DAY of the year, for ANY Business to PLAN AHEAD & HAVE A FLASH SALE!
Featured Products